Formula E unveils television team

Formula E have today confirmed their television team that will be at every round of the inaugural season. The series in the UK will air exclusively live on ITV4 from September.

Nicki Shields, presenter of Channel 5’s The Gadget Show, will present the World Feed coverage, whilst also roving the pit lane during the race. Part-time BBC Radio 5 Live F1 commentator and Blancpain Sprint Series commentator Jack Nicholls will be in the commentary box alongside former IndyCar Series champion and three time Indianapolis 500 winner Dario Franchitti. Red Dwarf star Robert Llewellyn will present a series of technical features on their YouTube channel.

Speaking to Formula E’s official website, Franchitti said: “It is no secret that I have a passion for the history and evolution of motorsports. To be on the team that will now cover an exciting new racing category is a great honour and I can’t wait to see how the Formula E cars perform when the lights go out in Beijing.” Ali Russell, Marketing Director, added: “We’re delighted to be unveiling our host TV commentary team today which we believe ensures fans have the complete range of expertise to guide them through the championship from scientists and technology experts to experienced motorsport commentators and legendary drivers.”

A mix of motor sport experience and enthusiasts where the line-up is concerned. Given that this is meant to be a ‘green’ racing series, it makes perfect sense for them to get some people outside of the motor sport circles on board for their coverage. Given that Aurora Media have done the Goodwood coverage in the past, which Shields has been a part of, it shouldn’t be too surprising to see her present the World Feed, but a good move nevertheless for the reasons noted above. It’ll be interesting to see how it translates to on-screen for ITV4, one assumes that on the basis that paid very, very little for it, that they will just take the World Feed. To be fair, it makes broadcasters’ jobs easier by having a presenter on the World Feed as it means that all they need to do is take the feed and not much else.


3 thoughts on “Formula E unveils television team

  1. Formula E needs more power, E collard compared it to a F3 or F. Renault car. I guess they’ll look quicker on street tracks but still.
    As previous poster mentions, this isn’t a dig at your blog 🙂

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