“Pioneers pushed the boundaries.
Technology gave us speed.
Rivalries gave us drama.
Television brought us closer.
And we gave it home.”
Opening this post with the lines from Sky Sports F1’s fantastic 2019 pre-season trailer feels quite apt as we leave the 2010’s and say hello to the 2020’s. The trailer was quite brilliant, showing how F1 – and motor racing – has transformed over the decades, including broadcasting.
The 2010’s will be remembered on the broadcasting side for high definition, pay television, interactivity through social media, over-the-top, multi-stream and multi-platform. Where motor sport broadcasting will be in ten years is anyone’s guess in an ever changing, ever connected world.
For everything that has changed, many things have stayed the same, and some of the F1 personalities that greeted fans for the BBC’s coverage of the 2010 Bahrain Grand Prix stayed right through to Sky’s coverage of the 2019 Abu Dhabi Grand Prix.
2020 promises to be another interesting year on the over-the-top front. F1 continues to try to grow their platform, but is their subscriber base rising at a fast-enough rate? Will UK fans finally get their hands on F1 TV Pro, as unlikely as that sounds?
More interestingly for me, could we see motor racing’s over-the-top platforms converge? Digital sports consultancy 7 League believes we have hit peak subscription and that “some sports will realise that others are best placed to syndicate their content.”
Will any motor racing series’ wanting to break out roll the dice and live stream their content via Amazon, Netflix, or even turn to F1 themselves?
For UK F1 fans, expect 2020 to bring a sense of stability after 2019’s raft of changes, with Sky Sports locked in until 2024 and Channel 4 until 2022. Nevertheless, there are always talking points in the F1 world, and Motorsport Broadcasting will again be covering those as the year unfolds.
Fans have the second series of Netflix’s Drive to Survive to look forward to, expected to land prior to the season opening Australian Grand Prix. As well as covering McLaren’s return to the podium, Motorsport Broadcasting can confirm that the series will also be featuring Mercedes’ German Grand Prix calamity in full, giving F1 fans plenty to chew over.
There is the outside possibility that Dorna may announce a UK MotoGP contract extension earlier than in previous cycles at the latter end of 2020. BT Sport signed a three-year contract covering 2019, 2020 and 2021, and it is possible that they may seek to extend their deal earlier than anticipated if they feel Sky could come in to swoop the rights.
The start of 2020 should be quieter than what we saw twelve months ago, but there are bound to be plenty of twists and turns off-track as 2020 revs up for another year of motor racing.