Sky Sports F1’s weekend output: The 2012 Verdict

Following on my part looking at BBC F1’s weekend output last week, it is time for the ‘2012 Verdict’ series to move on to look at Sky Sports F1’s output from this past season as the broadcaster embarked on its first season covering Formula 1. Thankfully, last week’s announcements do not affect this particular blog post significantly, although I will reference it from time to time if necessary.

Press Conferences
Sky’s coverage of a race weekend begins with covering the Thursday and Friday press conferences – the Thursday press conference featuring answers from six drivers’ chosen by the FIA, whilst the Friday press conference features answers from six team members’, again chosen by the FIA. The footage is purely from the Formula One Management (FOM) World Feed.

A nice addition to the race weekend and can be a bit hit or miss depending on the weekend and depending on the drivers’ chosen, but it is worth watching as the drivers’ do lighten up some of the time and crack a joke. Anything is better than ‘Your Home of Formula One’ on a rolling loop, and given that the Thursday and Friday press conferences were not readily available before 2012, this is a small, but worthwhile addition to the race weekend.

Practice
The first Formula 1 action takes place on Friday with practice, all of which is covered by Sky, albeit the practice is interrupted by commercials. Thankfully there are not too many commercials though, and even so, I do not believe it is particularly valid to complain about practice because the viewer has the option to access Sky Race Control (onboard or pit lane feeds at the push of the Red Button) so the commercials are a good opportunity to press red for a few minutes. One thing that I will say on that subject though is that the constant ‘going off air 7 minutes’ early is particularly irritating, especially after practice three on Saturday mornings, a dedicated channel should not be going off air three minutes after a session has ended.

The commentary itself is mostly fine with David Croft and Anthony Davidson, but as I alluded to in the mid-season verdict and in my earlier posts, I do feel too much emphasis is put on the track action here when in fact the emphasis should be getting viewers’ opinions and thoughts in from Twitter like back when the two commentated with BBC Radio 5 Live. Personally for me it is more about the viewer debate as you do not learn the practice stories until later (why X struggled, why Y was fast) so it is worthwhile to ask for people’s questions during the session.

Before and after the session you tend to have Simon Lazenby alongside Johnny Herbert and Martin Brundle. Not much is discussed before the session apart from your usual talking points, although it is difficult to with only seven minutes air-time before commercials and the FOM sting. Back in 2002, F1 Digital+ had more of a relaxed studio based discussion on Friday’s before and after practice and this is something I think Sky should attempt on Friday’s at the circuit. Being down in the pit-lane on Friday does not really serve any purpose as there is no atmosphere, the crowds are sparce and the sun is only just rising. You can have a vibrant studio that comes across well on screen as Sky proved with their fantastic studio and Sky Pad set-up during the Ryder Cup which was on-location.

Also, as I said in my Sky individual team piece, I think Brundle’s role needs to be re-evaluated during practice as well as Sky constantly cutting away from the FOM World Feed, both need to cut down significantly for 2013. If you are going to use Brundle in 2013, then he needs to be used effectively (such as sending him to the fast chicane during FP2 at Melbourne with a pair of binoculars for example to see which cars look more stable and giving his instant live thoughts to a camera). Seeing him interview someone during practice does not do much for me, especially when that interview could be conducted before the session or after the session.

The F1 Show
For the purpose of this piece, I will only focus on The F1 Show during the race weekends. During the race weekends, The F1 Show is normally presented on location with both Georgie Thompson and Ted Kravitz, although ocassionally Thompson has been back in London in the F1 studio. The magazine show normally goes to air two and a half hours after practice, the programme rounding up the Friday action as well as presenting one of two features in the hour long show.

As I have re-iterated before, The F1 Show remains the best part of the Sky Sports F1 weekend. As a duo, Kravitz and Thompson are a fantastic presenting team alongside Johnny Herbert for the show. It is unfortunate therefore that The F1 Show has the unfortunate honour of being the lowest rated output across the race weekend this season that Sky Sports produce, it is an honour that it should not have, or deserve to have in my opinion. I personally would like to see an extra 30-minute F1 Show added on Saturday evenings with Kravitz and (or as an addition) Thompson presenting the show as they wrap up Saturday’s action and talk about any penalty decisions. I always found it a bizarre situation where Sky Sports News were talking about a penalty live (Spain and Abu Dhabi) but Sky Sports F1 was in repeat mode. The show would incorporate Kravitz’s Notebook as well as go in-depth with each team’s Qualifying performance. At the Monaco and British Grand Prix’s, Sky added a Thursday show. I don’t think this is always necessary as all that you can do in these shows is regurgitate pre-race interview material, whereas there is more potential for a Saturday show in my opinion.

Unlike above, where I suggest a studio for practice, I think The F1 Show should remain a paddock based show as there the paddock and pitlane is actually quite busy during the evenings while the show is on air with mechanics repairing cars from Friday practice as the sun goes down for the day. Unfortunately, the poor ratings make it seem unlikely that The F1 Show will be extended beyond a one-hour Friday show for next year, although it is good news to see that it has been recommissioned for 2013 with Thompson presenting, no mention of whether Kravitz will be presenting as well but I suspect he will be.

Support races
As well as Formula 1, Sky Sports F1 has also broadcast the GP2 and GP3 Series this season, focussing on the future Formula 1 hot prospects such as James Calado and Davide Valsecchi. The channel aired every GP2 session alongside the GP3 Qualifying and Race sessions. Sky chose to take the FOM World Feed footage in its entirety, with commentary from Will Buxton and Jerome d’Ambrosio. As of writing, it is not known if Buxton will return to his support race duties for 2013. I duly hope he does though as he is clearly enthusiastic about the feeder series’ which always helps during commentary. Buxton is also outspoken during commentary, something that is rare nowadays (as to not upset anyone higher up) which is great to see. A particularly funny moment this year was seeing Buxton and d’Ambrosio taking a Q&A session live on air during the red flag delay in Belgium.

I’m not particularly fussed as to whom is alongside Buxton, whilst d’Ambrosio is a competent commentator, he is not a major loss if he does not return for 2013, the main thing for me is that Buxton is back in the commentary box for 2013. One thing I am wondering is whether Sky will increase its commitment to the series. Yes, they broadcast every session of both series’ (bar GP3 Practice, but that is as dedicated as you will get, and I believe no commentary is provided for that), but outside of that there is little support series coverage. The only mention it got on Sky Sports News concerned the horrifying crash of Conor Daly’s from the GP3 race in Monaco, whilst it got little coverage outside of that on the Sky F1 channel. My hope for 2013 is that Sky Sports add some presentation and colour to it outside of the World Feed and promote it a lot more, after all this is the future of Formula 1 yet it is treated somewhat shabby at the moment. It does not need to be much, 10 minutes before a race and after a race to introduce us to the faces that exist behind the helmets and to persuade more viewers to watch, like The F1 Show above, the feeder series’ have not drawn many viewers on Sky. ITV4 had on-site presentation in 2008, hopefully Sky Sports F1 can have on-site presentation five years later.

Pre-Session
Moving onto Saturday and Sunday, Sky this past season have provided one hour of build-up for each Qualifying session with 90-minutes build-up for each race. Post-Qualifying tends to have about 30 minutes, with the post-race having about 1 hour, 45 minutes of debrief. The Qualifying programmes I thought were mostly fine this season, but one of my main concerns for both of the pre-shows is the pacing. For me, and this is partially due to the commercials, it seems chop and change quickly going from one topic to another without any flow. It is one thing the BBC have done fantastically in the build-up to integrate everything together whereas in my opinion Sky have not done that yet.

Looking at their 2013 sponsorship document, it was stated that three commercials would remain in the race build-up. I think it is worth them having a break directly before the 5-minute sting as in terms of what is covered in those 3 minutes is ‘dead air-time’ and just wrapping things up before the race itself. The benefit also of taking a break here is that it means one less break during the actual build-up which would help the flow significantly in my opinion. Unfortunately though, the sponsorship document states “3 breaks in the build-up, with the last break running no later than 30/60 minutes before the race starts.” meaning you have more breaks constrained to less air-time. From an advertisers perspective, I would have thought having a break 10 minutes before the start would be more valuable as there are more viewers available, but Sky may argue there is a much higher chance of viewers turning over at the particular junction. Although I was not a fan of ITV’s breaks, the break before the start was definitely the most useful!

In terms of the VT features, I have enjoyed the majority of them on Sky, in particular the Nigel Roebuck segments have definitely been the highlight for me. Seeing Jacques Villeneuve driving his Dad’s Ferrari at Maranello was also a highlight as was the Racing Lines segments. One thing I will say about VT’s is that, whilst some VT’s have been fantastic, for a 90 minute show, some that have been produced are too short and not delivered. For a 90 minute build-up, time should not be a pressing factor. I would happily have a longer feature if it meant less of the scenario shots and slow motion montage shots of drivers’ walking through the paddock, the latter has been a particular bugbear of mine as the season has progressed. Okay, slow motion can be good (especially during races) but it is as if someone at Sky has took slow motion as being flavour of the day to the extreme.

On a final note, and this applies for the Post-Race section, I think that Lazenby’s role should be reduced for 2013 and the duties shared more with Thompson as Lazenby is presenting too much which is a detriment to the coverage. Of course, Lazenby should improve for 2013, but the presenting burden should be spread more thinly with Thompson.

Post-Race
The post-race length is similar of that to BBC, but despite being a dedicated channel seems more ‘stricter’ with the length and as thus does not feel as relaxed as BBC. There are definitely stronger areas in the post-race compared to the BBC, for example Ted’s Notebook again is a highlight as Kravitz wanders up and down the pit-lane focussing on each and every team which is always nice to see. Another strength of the post-race is the Sky Pad which allows Davidson and Thompson to focus on the key incidents. This was particularly evident at the Belgian and Japanese Grand Prix’s where their virtual camera allowed them to pinpoint the exact moment where contact was made. I know some are critical of the Sky Pad, but in these incidents the Sky Pad really comes into its element and ‘its own’.

I think by the end of the season Sky had definitely got much better at the post-race section of their coverage, unlike everything else, the post-race is impossible to rehearse as you have no idea what is going to happen. At the start of the season it seemed in a bit of no mans land, but has definitely come on leaps and bounds since.

Looking ahead to 2013, if I was working at Sky, this would be my preferred weekend schedule for European races:

Friday
08:30 – Live from the Circuit
– 08:30 to 08:33 – Adverts
– 08:33 to 08:52 – Studio Chat and Discussion
– 08:52 to 08:55 – Adverts
– 08:55 to 10:35 – F1 Practice 1
– 10:35 to 10:38 – Adverts
– 10:38 to 10:52 – Studio Chat and Discussion
– 10:52 to 10:55 – Adverts
– 10:55 to 11:35 – GP2 Practice
– 11:35 to 11:38 – Adverts
– 11:38 to 11:42 – Studio Chat and Discussion
– 11:42 – Off-Air
11:45 – Classic F1
– gives viewers a reason to stick with Sky Sports F1 during the break instead of sticking on another Fast Track repeat
12:45 – Live from the Circuit
– 12:45 to 12:48 – Adverts
– 12:48 to 12:55 – Studio Chat and Discussion
– 12:55 to 14:35 – F1 Practice 2
– 14:35 to 14:38 – Adverts
– 14:38 to 14:52 – Studio Chat and Discussion
– 14:52 to 14:55 – Adverts
– 14:55 to 15:35 – GP2 Qualifying
– 15:35 to 15:38 – Adverts
– 15:38 to 15:45 – Studio Chat and Discussion
– 15:45 to 16:30 – Team Principles Press Conference
– 16:30 to 16:42 – Studio Chat and Discussion
– 16:42 – Off-Air
16:45 to 17:45 – The F1 Show
– live from the paddock with Ted Kravitz, Georgie Thompson and Johnny Herbert

The purpose of ‘Studio Chat and Discussion’ segments is so Formula 1 personalities can drop into the studio whether it is past, present or future to discuss all matters F1 and so viewers can tweet or e-mail questions into the studio. The studio would be an ‘extension’ of the Sky Pad studio akin to the Ryder Cup as noted above.

Saturday
08:30 – Live from the Circuit
– 08:30 to 08:33 – Adverts
– 08:33 to 08:40 – Studio Chat and Discussion
– 08:40 to 09:20 – GP3 Qualifying
– 09:20 to 09:23 – Adverts
– 09:23 to 09:35 – Studio Chat and Discussion
– 09:35 to 09:38 – Adverts
– 09:38 to 09:52 – Studio Chat and Discussion
– 09:52 to 09:55 – Adverts
– 09:55 to 11:05 – F1 Practice 3
– 11:05 to 11:12 – Studio Chat and Discussion
– 11:12 – Off-Air
11:15 – Classic F1
– gives viewers a reason to stick with Sky Sports F1 during the break instead of sticking on another Fast Track repeat
12:15 – Live from the Circuit
– 12:15 to 12:18 – Adverts
– 12:18 to 12:30 – Paddock Chat with Simon Lazenby
– 12:30 to 12:38 – Studio Chat and Sky Pad
– 12:38 to 12:41 – Adverts
– 12:41 to 12:52 – Paddock Chat with Simon Lazenby
– 12:52 to 12:55 – Adverts
– 12:55 to 14:05 – Qualifying
– 14:05 to 14:10 – Press Conference
– 14:10 to 14:13 – Adverts
– 14:13 to 14:20 – Studio Chat and Sky Pad
– 14:20 to 14:27 – Paddock Chat with Simon Lazenby
– 14:27 to 14:32 – Gridwalk
– 14:32 to 14:35 – Adverts
– 14:35 to 15:50 – GP2 Series
– 15:50 to 15:03 – Adverts
– 15:53 to 16:00 – Paddock Chat with GP2 interviews
– 16:00 to 16:03 – Adverts
– 16:03 to 16:12 – Paddock Chat and Gridwalk
– 16:12 to 16:15 – Adverts
– 16:15 to 17:10 – GP3 Series
– 17:10 – off-air
17:15 – The F1 Show
– featuring Ted’s Qualifying Notebook and interviews not featured earlier. Length variable depending on what was and what was not covered.

Sunday
08:15 – Live from the Circuit
– 08:15 to 08:18 – Adverts
– 08:18 to 08:25 – Studio Chat and Discussion
– 08:25 to 09:05 – GP3 Series
– 09:05 to 09:08 – Adverts
– 09:08 to 09:17 – Paddock Chat (GP3 and any F1 news)
– 09:17 to 09:22 – Gridwalk
– 09:22 to 09:25 – Adverts
– 09:25 to 10:35 – GP2 Series
– 10:35 to 10:42 – Studio Chat and Discussion
– 10:42 – off-air
10:45 – Classic F1
– gives viewers a reason to stick with Sky Sports F1 during the break instead of sticking on another Fast Track repeat
11:45 – Live from the Circuit
– normal build-up and post-race as now

Although I have done the above, the reason why the above will never happen is because Sky are too focussed on what the BBC are doing and not much on themselves. It is a channel, therefore it should look and feel like a channel. The above, in my opinion, does that instead of being like a string separated into separate pieces. Sky feel that their Qualifying and Race programme should be longer than BBC. Not really, it should be about bringing content to the F1 fan irrespective of what time of day it may be during the race weekend. There is too much emphasis on being like the BBC and having the content in one or two places when in reality it should be spread across the race weekend. Think of it like a piece of bread, instead of putting all the butter on one corner of the piece (Qualifying and Race build-up), it should be spread more thinly across the bread.

Coming up next will be the Sky mid-week verdict followed up by the ratings verdict. As always your thoughts and comments are welcome!

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Sky Sports F1 – Top 10 ratings (week ending 16th December, 2012)

From BARB:

1 – 6k – Legends (Saturday, 14:30)
2 – 6k – Legends (Saturday, 15:30)
3 – 5k – Brazilian Grand Prix Highlights (Friday, 21:00)
4 – 4k – Abu Dhabi Grand Prix Highlights (Thursday, 21:00)
5 – 3k – Malaysian Grand Prix Replay (Saturday, 16:00)
6 – 3k – Belgian Grand Prix Highlights (Monday, 21:00)
7 – 3k – Bahrain Grand Prix Replay (Sunday, 16:00)
8 – 2k – Korean Grand Prix Highlights (Wednesday, 21:00)
9 – 2k – Chinese Grand Prix Replay (Sunday, 10:00)
10 – 1k – Legends (Saturday, 18:00)

I was not expecting a BARB update today, but in any case very low ratings now we are firmly in the off-season and presumably their lowest ever weekly reach with a reach of 234,000 viewers. Over on Motors TV, the Race of Champions had official ratings of 18,000 and 23,000 viewers, up marginally on the overnight ratings, although it was not the highest ratings on the channel, that honour going to the Macau Motorcycle Grand Prix which had 34,000 viewers.

The F1 Show to return on February 15th with testing coverage

Alongside the other two announcements today, Sky have confirmed that The F1 Show will return on February 15th with testing coverage. The article confirms that from that Friday, the show will air every Friday until the end of the season.

However, what is unclear is this: “The F1 season kicks off on Sky Sports with The F1 Show on 15 February followed by coverage of all three February tests and car launches.” The reason it is unclear is that F1 testing starts before February 15th and the wording does not specify how much will be covered and to what degree. Either way, it is good to see that Sky will be covering testing on the F1 channel to some degree.

I hope we get more concrete details of what exactly is planned in the New Year aside from The F1 Show because the channel was sorely lacking key things outside of race weekends this year. I’ve banged the drum on this blog about classic F1 races, and that news article does not mention anything on the subject of the archive material. We shall see what happens…

Suzi Perry confirmed as new BBC F1 presenter

The BBC have confirmed today that Suzi Perry will be their Formula 1 presenter from the 2013 season, succeeding Jake Humphrey.

Humphrey, who announced that he will be moving to BT Vision back in September, completed his live BBC Formula 1 commitments with the Brazilian Grand Prix.

Perry on the BBC Sport website said: “Motorsport is my life and I’ve really missed being away from the grid. I am so excited to be joining the BBC. Working alongside such an eminent team and the F1 world is a huge honour and I can’t wait to get started.”

Ben Gallop, BBC Head of F1 said: “She’ll bring real energy and years of experience to one of the biggest jobs in sports broadcasting. Her presenting ability, coupled with her love and knowledge of motorsport, make her an excellent addition. I’d also like to take this opportunity to thank Jake Humphrey for his enormous contribution to the coverage over the last four years and we all wish him the best for the future.”

I’m in two minds about this one. On the plus side Perry has presented MotoGP for the BBC for ten years before leaving the role and being replaced by Matt Roberts. So on that angle, she brings with her a huge amount of experience in live television which will only help them from 2013 onwards. If experience was the key factor, then it is clear to see why Perry got the role. But on the negative, I do feel that Lee McKenzie has been shafted. Pit-lane reporter since 2009, I felt McKenzie was the lead contender for the BBC F1 presenter position having built up rapport with drivers’ in the past four years. It would have also felt right for McKenzie to step up to the presenter and let someone new and fresh take her role as the pit-lane reporter.

Personally, I think Perry will be a fantastic presenter at BBC, but I won’t be surprised if McKenzie begins to look at other options (maybe during next year) as a result of Perry beating her to the post for the BBC presenter role. That is assuming she was a candidate for the role, the press reports suggested she was, alongside Mark Pougatch, Gabby Logan and Perry. Of course, it is possible that McKenzie was offered the position but rejected it if so then, again, you can see why BBC went for Perry.

Interestingly the BBC release states that the rest of the 2013 team “will be confirmed in due course”. I don’t see there being any further changes and would expect everyone to slot in as they did for 2012, although 5 Live will probably change with Jaime Alguersuari not being part of the team.

BBC and Sky confirm 2013 schedule and coverage details

Alongside the announcement that Suzi Perry will be BBC F1 presenter from 2013, the BBC and Sky have this afternoon confirmed coverage details for the 20 races which is as follows:

2013 Schedule Details
March 17th – Australia (Melbourne) – Sky
March 24th – Malaysia (Sepang) – Sky
April 14st – China (Shanghai) – BBC and Sky
April 21st – Bahrain (Sakhir) – Sky
May 12th – Spain (Barcelona) – BBC and Sky
May 26th – Monaco (Monte Carlo) – Sky
June 9th – Canada (Montreal) – BBC and Sky
June 30th – Britain (Silverstone) – BBC and Sky
July 7th – Germany (Nurburgring) – Sky
July 21st – ‘a European round’ – BBC and Sky
July 28th – Hungary (Hungaroring) – Sky
August 25th – Belgium (Spa) – BBC and Sky
September 8th – Italy (Monza) – BBC and Sky
September 22nd – Singapore (Marina Bay) – Sky
October 6th – Korea (Yeongam) – Sky
October 13th – Japan (Suzuka) – BBC and Sky
October 27th – India (Buddh International Circuit) – BBC and Sky
November 3rd – Abu Dhabi (Yas Marina) – Sky
November 17th – United States (Austin) – Sky
November 24th – Brazil (Interlagos) – BBC and Sky

As I have noted previously, if the July 21st round does not happen, then the BBC will only be screening nine races live. Also, as noted earlier this week, Sky have confirmed that their team will remain unchanged for 2013.

The Executive Producer for Sky Sports F1, Martin Turner said: “We’re looking forward to covering the Monaco Grand Prix live and exclusively – it’s the jewel in the crown of F1 and this is the first time that GP will be exclusively live to Sky Sports F1 HD. We’ll follow the twists and turns of the most glamorous weekend in Formula 1 to bring viewers closer to the iconic race that every driver wants to win. Last season, we ran features on every team on the grid, broadcast the first UK F1 coverage in Dolby 5.1 surround sound and showed the Team Principal and Driver press conferences live too. We also introduced virtual screen technology which created the virtual car seen in the F1 Show and allowed us to recreate a driver’s perspective during key moments of a race. Next year promises to be a great season, and we’ll look to go from strength to strength as we give F1 the Sky Sports treatment in 2013.”

For me, the main surprise is that BBC are not screening Monaco live, after all Monaco is a blue riband event in the calendar. For those unfamiliar, the pick order goes as follows:

– BBC pick 1, 2 and 3
– Sky pick 4, 5 and 6
– BBC pick 7
– Sky pick 8

BBC and Sky then continue to alternate until all races have been selected. We can assume that Britain and Brazil were chosen first, logically Britain being the home race and Brazil being the title decider. One theory I have surrounding pick 3, where Monaco comes in is that BBC may choose to alternate that every year. So for 2012 ‘pick 3’ was Monaco, for 2013 it is Canada and maybe for 2014 it is Australia. In terms of television ratings Canada is the biggest draw because of it’s primetime slot which may have played a part in the decision – the figures for Canada 2012 impressed nobody. You may argue ‘why not USA’, the simple reason is that Canada falls in the Summer so is not generally disruptive to the TV schedules whereas blockading USA for three hours in November from 18:00 to 21:00 would disrupt BBC’s high rating shows including Strictly Come Dancing.

Sky’s picks would have certainly been Monaco, Australia and USA once they realised BBC did not pick Monaco. The fact that BBC did not pick Monaco is potentially fantastic news for Sky, because it means Monaco will now have more viewers on Sky Sports F1, plus they could cross promote with the Indianapolis 500. I do hope that happens, but after the events of this year where Indianapolis 500 was put on Sky Sports 4 despite the advantages of Sky Sports F1, I consider this a unlikely prospect. Whilst on the IndyCar Series subject, we have not heard anything official contractually on that subject, hopefully it will be written into the IndyCar contract for races to be shown on Sky Sports F1.

From then the BBC and Sky picks alternate one-by-one so BBC probably would have swooped for Italy first following ratings success this year. They also may be considering Italy and Belgium alternating each year for which one they choose to screen live. Of course that point was null and void when Sky picked Malaysia so BBC went for Belgium regardless. Sky then I believe would have opted for Abu Dhabi as it falls as the back end of the calendar and there is a high probability of the title ending there. I feel a bit of a risky game is being played here, because if the title gets to Abu Dhabi undecided then there is a high probability of the title win being seen only on Sky which nearly ended up happening this year.

Overall, I think BBC have done a better job this time around than with the 2012 picks, yes, they don’t get Monaco live but have instead got Canada and Italy live, both of which normally provide fantastic racing.