ITV will not be showing qualifying for the new Formula E Championship live for the foreseeable future, the broadcaster has confirmed to this blog.
A spokesman for the broadcaster said “We won’t be showing Formula E qualifying live for scheduling reasons. However, we will include more comprehensive highlights of qualifying in the live broadcast from race two onwards.”
The opening race of the season from Beijing was watched by a peak audience of 713k across both live and highlights.
The next round of the Formula One season is just a few days away, however there is a lot of other motor sport action next weekend. For those wishing to jump to the schedule, click the links below.
Beginning with the F1, and Jack Nicholls and Bruno Senna are in for BBC Radio and Sky Sports respectively. The race will be the last for Nicholls this season, whilst Senna will also be with Sky for USA and Brazil. On the schedule front, it is a weird one with timings on Friday two hours earlier, and an hour earlier than a typical European race during the latter end of the weekend. Due to a clash with the Daily Politics, practice two on BBC Two is on a tape delay, however it will air live behind the Red Button. Another oddity concerns GP3, for some reason, the organisers have stuck GP3’s first race of the weekend in between F1’s final practice session and qualifying. What that means is that Sky’s qualifying programme is split into two.
Aside from the F1, there are a plethora of other events throughout the weekend: the BTCC season finale, Bathurst 1000, the 6 Hours of Fuji and MotoGP! The WEC will be tape-delayed on Motors TV and screened live only from Eurosport’s bonus online channel. Considering how other events try and avoid the F1, I’m unsure how we’ve ended up with several top flight series on the same weekend as the F1. In any case, the schedule as always can be found below…
Thursday 9th October
12:00 to 12:45 – F1: Driver Press Conference (Sky Sports F1)
23:15 to 23:30 – Gear Up for Russia (Sky Sports F1)
Friday 10th October
06:45 to 09:00 – F1: Practice 1 (Sky Sports F1)
06:55 to 08:35 – F1: Practice 1 (BBC Two)
09:00 to 09:50 – GP2: Practice (Sky Sports F1)
10:45 to 12:55 – F1: Practice 2 (Sky Sports F1)
10:55 to 12:35 – F1: Practice 2 (BBC Red Button)
12:55 to 13:35 – GP2: Qualifying (Sky Sports F1)
13:20 to 15:00 – F1: Practice 2 Repeat (BBC Two)
14:00 to 14:45 – F1: Team Press Conference (Sky Sports F1)
15:00 to 16:00 – The F1 Show (Sky Sports F1)
18:45 to 19:00 – Inside F1 (BBC News Channel)
Saturday 11th October
06:30 to 07:05 – GP3: Qualifying (Sky Sports F1)
08:45 to 10:15 – F1: Practice 3 (Sky Sports F1)
08:55 to 10:15 – F1: Practice 3 (BBC Two)
10:15 to 10:35 – F1: Qualifying Build-Up (Sky Sports F1)
10:35 to 11:20 – GP3: Race 1 (Sky Sports F1)
11:15 to 13:30 – F1: Qualifying (BBC One)
11:20 to 13:35 – F1: Qualifying (Sky Sports F1)
13:35 to 15:05 – GP2: Race 1 (Sky Sports F1)
18:45 to 19:00 – Inside F1 (BBC News Channel)
23:30 to 07:30 – V8S: Bathurst 1000 (Motors TV)
00:30 to 07:30 – V8S: Bathurst 1000 (BT Sport 1)
Sunday 12th October
02:45 to 07:15 – MotoGP: Motegi (BT Sport 2)
07:30 to 13:40 – WEC: Fuji (Motors TV)
– tape delay
07:55 to 08:55 – GP3: Race 2 (Sky Sports F1)
09:00 to 10:15 – GP2: Race 2 (Sky Sports F1)
10:15 to 18:30 – BTCC: Brands Hatch (ITV4)
10:30 to 15:15 – F1: Race (Sky Sports F1)
=> 10:30 – Track Parade
=> 11:00 – Race
=> 14:30 – Paddock Live
11:00 to 14:15 – F1: Race (BBC One)
14:15 to 15:15 – F1: Forum (BBC Red Button)
15:15 to 16:15 – GP Heroes: Mario Andretti (Sky Sports F1)
Wednesday 15th October
20:30 to 21:00 – Midweek Report (Sky Sports F1)
Classic F1 on Sky Sports F1
06/10 – 21:15 to 22:30 – 1993 German Grand Prix Highlights
07/10 – 21:00 to 00:00 – 1999 Malaysian Grand Prix
08/10 – 21:00 to 23:45 – 2010 Bahrain Grand Prix
09/10 – 21:00 to 23:15 – 2000 Belgian Grand Prix
10/10 – 16:00 to 16:45 – 1994 Australian Grand Prix Highlights
11/10 – 15:05 to 17:35 – 2008 British Grand Prix
11/10 – 20:20 to 21:20 – 1976 Season Review
12/10 – 19:45 to 20:45 – 1991 Brazilian Grand Prix Highlights
13/10 – 21:00 to 23:30 – 2012 European Grand Prix (Sky commentary)
14/10 – 21:00 to 21:45 – 1982 Monaco Grand Prix Highlights
15/10 – 21:00 to 22:00 – 1985 Australian Grand Prix Highlights
16/10 – 21:00 to 23:00 – 2012 British Grand Prix (Sky commentary)
17/10 – 21:00 to 23:15 – 2010 Belgian Grand Prix
18/10 – 21:00 to 21:45 – 1991 Spanish Grand Prix Highlights
19/10 – 21:00 to 21:30 – 1987 Australian Grand Prix Highlights
20/10 – 21:00 to 23:15 – 2006 Bahrain Grand Prix
21/10 – 21:00 to 23:00 – TBA
22/10 – 21:00 to 23:00 – 2005 Belgian Grand Prix
23/10 – 21:00 to 22:45 – 2003 British Grand Prix
24/10 – 21:00 to 23:15 – 2010 German Grand Prix
A peak audience of 713k across live and highlights on ITV4 watched the inaugural Formula E race from Beijing, overnight viewing figures show.
The live airing, from 08:00 to 10:55, averaged 266k (4.0%). The audience grew throughout the build-up, hitting 367k (5.4%) for the race start at 09:10 and then 446k (6.4%) at 09:30. The peak came at 10:00 as Nicolas Prost and Nick Heidfeld collided, with an audience of 477k (6.8%) watching at that point. Later in the day, highlights of the race at 18:00 averaged 161k (1.1%), peaking with 237k (1.7%). The combined number, if you wish to use that measure, is therefore an average of 425k, with a peak of 713k.
If I’m to be honest, the viewing figures are a little lower than what I was hoping for, it would have been nice if a one million peak was breached. However, when you consider that it is the start of a new series, in an unfamiliar slot (motor sport races do not happen on Saturday mornings at 09:00), then the number is solid. If you’re to compare to other motor sport series, Formula E’s figure would fall in line with the current MotoGP numbers, except that the split is different there between live and highlights. The numbers are very slightly ahead of BTCC as well, whenever that series does not clash with the F1.
For anyone wondering, according to BARB, back in 2005, A1 Grand Prix’s series launch averaged 247k on Sky Sports 1 on Sunday 25th September, on a lower profile channel but in a friendlier timeslot of 13:00. Whilst on the subject of ratings, I noticed this yesterday on the official FIA website:
Some 40 million are believed to have watched the race worldwide on television with 75,000 attending on site and one billion social interactions recorded around the race.
Both figures are reach figures. There is no way that an average of 40 million people watched Formula E yesterday. The highest F1 race of the year normally averages between 50 and 80 million worldwide depending on varying circumstances, so to expect Formula E to be slightly below that is frankly codswallop. An average of 10 to 15 million is perhaps more likely. Looking ahead, round two in Malaysia will dip as it clashes with the Formula 1 season finale in Abu Dhabi. But, from round three onwards, numbers should rise as you have five races in a row taking place in a European friendly primetime slot.
The first Formula E race is officially in the books! Taking place in Beijing, the race was won by Lucas di Grassi after a horrifying last lap shunt between Nicolas Prost and Nick Heidfeld, which will surely make the news bulletins around the world in the next day or two. But overall, in my opinion it was a good start to the series and it definitely has the building blocks for something bigger, assuming it doesn’t fall over within the next year or two.
Over here in the UK, the coverage given by ITV4 this morning was very good. Jennie Gow presented the programme with Jann Mardenborough and engineer Kyle Wilson-Clarke as guests. Wilson-Clarke was fine as a guest, Mardenborough looked a bit stilted in front of the camera, but nothing embarrassing. It may well have been the first high profile studio role for all three, I know Gow’s motor sport presenting has largely been trackside, so for the first go, with a new formula, it was a good build-up. I did read one or two people commenting that the build-up was too long. On the other hand, I’d argue that it is a wonderful change seeing something other than Formula 1 getting hours of air-time on free-to-air television.
ITV4 didn’t have to ‘go the extra mile’, but they chose to and in my opinion they should be applauded for that. There’s also nothing telling viewers that they must tune in for the entire hour of build-up, the purpose of it is to build viewership as the race approaches and catch a few more viewers channel hopping as well (okay, that technique may not work for a race starting at 09:00, but it will for later races). They might have chosen to have an hour build-up as well so they could fit in the ad-breaks, notably the race ran advert free which I was very relived to see! No live qualifying or practice, I suspect viewing figures will dictate the approach going forward on that front, it should be noted that some broadcasters did air qualifying live. Let’s not forget that from Uruguay onwards, qualifying will be at a much more friendly time in the UK, so viewership would be significantly higher than at 05:00.
The speedometer on display during the inaugural Formula E race.
The revelation for me was the commentary. Jack Nicholls is a gem. Alongside Dario Franchitti, you have a great commentary pairing. Again, a few hiccups along the way, but I don’t envy them commentating on the first race of a brand new series, with unusual liveries and a few driver names that viewers may not recognise. I really enjoyed listening to Nicholls, as I did earlier this year on BBC Radio 5 Live. Let’s not forget Nicholls is only in his mid 20s, should Formula E take off, then Nicholls could become the ‘signature voice’ for the series, but that is an ‘if’ rather than ‘when’.
One of the many things talked about before the start of the series was the sound track. I was sceptical about it, but for the most part it worked well. It was kept to being used at the start, replays and during the Safety Car phase. I didn’t feel it was overused, the only part I did not like was hearing music in the closing laps (or at least, it sounded like I could). If used well in future races, as in Beijing, then again it could become a signature for the series. Formula E has to stand out. It will not succeed being ‘another series’, it doesn’t work like that. It had to try different things. Obviously these are all initial thoughts from myself after one viewing, but the music did not detract from the race anywhere near as much as I expected. Another talking point was Fanboost. I’m avoiding commenting on that though, because I didn’t notice it. It didn’t affect the outcome of the race, so there is nothing to say about it, in my view.
Onboard with Nelson Piquet, Jnr. during the 2014 Beijing ePrix.
I have to admit that the strangest part was the car changes, and I actually thought this looked odd on the broadcast. It should have felt exciting, but it instead came off as a damp squib, it looked slow and cumbersome. Obviously there are safety issues here, as the change has to be done safely, but it needs to be conveyed better on the broadcast in future races. I think it may have helped if Nicholls cut to Nicki Shields and Mark Priestley, I don’t think we heard Shields or Priestley during the race itself, which was a bit disappointing. Onto the graphical side of things, and in standard definition, the graphics looked poor, especially where the battery use was concerned, at one point the writing was too small as well. I suspect it looked good in high definition, but for people like myself who don’t have access to ITV4 HD, the graphics were not great. This might have been an ITV4 fault with them running a low bit-rate, but I don’t know that for fact.
Talking of high definition, I’ve read many comments who said that the on-boards looked stunning in high definition. Even though I was watching in standard definition, I agree that there were some fantastic on-boards and camera angles throughout the race. Aurora Media did a great job capturing the speed and chose their angles wisely, especially at the chicanes with the cars looking super aggressive over the kerbs. Admittedly, the cars did look a little slow in the latter stages, but for the first half of the race, I was left feeling ‘wow’. The lack of speed should not be a problem as the series evolves. Unlike A1 Grand Prix, this series has a road map.
Was the broadcast perfect? No. But, it is a very good base for what is to come. For those that thought the race was too slow, Formula E will only get faster, we could be in Beijing this time next year with lap times several seconds faster. The technology at the moment is immature, but over time it will only get more mature, which will allow it to be exploited more in the next few years. Once that happens, hopefully the series will grow its fan base. The potential is there for growth, this is only the beginning of that. For Beijing, I’d give it 7 out of 10 or a B+. It didn’t blow me away, but such an expectation would be unrealistic. It was a good start. The crash between Heidfeld and Prost will go viral, and no doubt will help Formula E going forward, like it or not. I enjoyed Beijing, the only sad thing is that Putrajaya is ten weeks away…
Lewis Hamilton’s victory at the Italian Grand Prix peaked strongly across BBC One and Sky Sports F1 yesterday, overnight viewing figures show.
Race
The race, broadcast live on both BBC and Sky, peaked with 5.29m (47.1%) at 14:20. The share it should be noted is particularly strong, showing that the total available TV audience was slightly lower than usual for this race; in 2011 the race peaked with a much stronger 5.78m but only peaked with a 43.9% share of the audience. It is definitely one of the better figures this year for a European race, although it is difficult to tell whether this was a result of what happened in Spa, or simply a result of their being no Premier League football. At the time of the peak, 4.39m were watching BBC One, with a further 903k on Sky, an 83:17 split, or to put it another way, for every one viewer that Sky had, BBC had nearly five times more. The peak, is higher than 2008, 2009 and 2010, only down on the aforementioned 2011 and 2012, which was a highlights race.
BBC One’s coverage from 12:10 to 15:30 averaged 2.99m (30.1%). Sky Sports F1, from 12:00 to 15:30 averaged 611k (6.2%). Unusually, both channels were up year-on-year which is nice to see. As thus, the combined average of 3.60m is up year-on-year. It is significantly down on 2011 and 2012, but up on 2010’s figure of 3.47m (33.7%). Elsewhere on Sky Sports F1, the Track Parade segment averaged 136k (1.8%) and Paddock Live’s billed slot of 15:30 to 16:15 averaged 160k (1.7%).
Qualifying, BTCC and BSB
Live coverage of qualifying on BBC One averaged 1.95m (23.4%) from 12:10 to 14:30. Sky Sports F1’s coverage from 12:00 to 14:35 averaged 370k (4.5%), bringing the combined figure to 2.32m. I think that figure is marginally down year-on-year, but it is by no means a disaster. Following the qualifying session, GP2 on Sky averaged 72k (0.9%).
Unsurprisingly, when Formula 1 is on, any other motor sport scheduled opposite it is harmed in the process. Both the British Touring Car Championship and British Superbikes were the affected parties yesterday. From 10:45 to 17:45, the BTCC averaged 95k (1.0%) on ITV4, which is much lower than their usual average of above 200k. The peak figure of 229k (2.0%) at 17:05 is significantly below what you would normally expect as a result. Live Superbikes Sunday from 09:15 to 18:00 on British Eurosport 2 averaged 69k (0.8%), peaking with 145k (1.4%) at 16:30.
The 2013 Italian Grand Prix ratings report can be found here.