BBC F1 vs Sky Sports F1: Your Verdict Revealed

Last Sunday, at the conclusion of the Brazilian Grand Prix, I asked for your opinion on the BBC and Sky Sports Formula 1 products this season. I had a fantastic response to the blog, with sixteen comments to that particular post and a wide range of opinions.

As expected, there were many people who prefer the Sky product, whereas many others have preferred the BBC F1 show. The main consensus emerges on the Sky Sports side of things, in particular Anthony Davidson’s contribution on the Sky Pad.

Davidson is excellent on Sky Pad and letting him doing this on his own or with [Allan] McNish would be an improvement in my eyes. – Denis

Sky’s best bit over BBC is Ant on the Sky Pad although they mess that up with GT standing there in tight dresses which cheapens the whole thing. – snowman

Good points being the Sky Pad with Ant Davidson and Allan McNish in the last race were impressive with the analysis of the action. – Dan

Whilst that is the main good point, David Croft’s commentary is at the other end of the spectrum. There is praise for his practice commentary, but little praise for the race day commentary:

I really enjoyed listening to ‘Crofty’ during practice sessions when he was on 5 Live (and still do now he’s on Sky), especially when he’s with Anthony Davidson, but during the Qualifying and the Race I just find him plain irritating. – Sean

Crofty I liked on 5 Live but isn’t great on commentary especially when he’s shouting. – snowman

The race day commentary in particular from last Sunday’s Brazilian Grand Prix receives a lambasting from Karen:

The commentary was exceptionally bad for the final race, the non-existent yellow flag incident [involving Vettel and Kobayashi], and Brundle and Croft’s insistence that Vettel should be penalised, was a disgrace and very unprofessional, as was the attitude of several other Sky pundits, clearly Red Bull playing ‘The Chain’ while Sky were doing a piece to camera outside their garage upset the Sky team.

In constrast, Dan says that he prefers the Sky commentary:

However I can’t get into Ben Edwards commentating. Even though he can get a bit shouty, I’m more of a David Croft fan.

Denis differed in opinion, and had this to say about BBC’s commentary:

After a poor start with some misses from Ben Edwards in the early races the combination with him and the dry humour of Coulthard really progressed and was entertaining, exciting and easy to listen to. The input of Gary Anderson (in qualifying in particular) was brilliant at times. Sky’s team was grating at times and less engaging in general.

Another forming consensus is that whilst Simon Lazenby has improved across the season, readers, such as stevvy and Sean are “not convinced” by his presenting. This post for me stood out the most though:

He was always going to have the comparison with Jake [Humphrey] and Jake wins hands down. His joke at the Monaco Grand Prix went down like a lead balloon and as we saw in Brazil, the pit lane in general get on with Jake more. Brundle working with Lazenby doesn’t seem to have a natural chemistry at times. – Dan

Whilst that comment is true, Richard Gray makes an important point worth noting:

We have watched Sky F1 all year and think they have done a great job. Haven’t watched BBC at all as got fed up of Jake, always thought he was a bit false and EJ is just nuts! People that think Sky haven’t done a great job should just remember what BBC was like in their first year! I say well done to Sky F1 and more of the same next year please!

Outside of the race weekends, some fascinating suggestions were made as to how Sky Sports could improve the coverage for 2013, this being one I particularly liked:

Sky Sports F1 Coverage was excellent this year, they could do with a “F1 Show” a few hours after qualifying though, including Ted’s Qualifying Notebook, Stewarding decisions and other interviews. Also, I’d really like Sky to have some Pre Season Testing footage, maybe not show everyday live but a 30 minutes highlights show each day would be really good. They wouldn’t need the whole team, maybe just Ted Kravitz, Martin Brundle and maybe one other. – Sam

There are a lot more comments on the original blog post, but these are just a few that I have picked out. Starting this week, I shall be beginning my 2012 Verdict posts looking at BBC’s and Sky’s coverage.

Sky Sports F1 – Top 10 ratings (week ending 18th November, 2012)

From BARB:

1 – 889k – Live United States Grand Prix (Sunday, 17:30)
2 – 474k – Live United States Grand Prix: Qualifying (Saturday, 17:00)
3 – 121k – Live United States Grand Prix: Practice 2 (Friday, 18:45)
4 – 117k – Live United States Grand Prix: Practice 1 (Friday, 14:45)
5 – 108k – Live United States Grand Prix: Practice 3 (Saturday, 14:45)
6 – 64k – United States Grand Prix: Practice 2 Replay (Saturday, 10:48)
7 – 60k – The F1 Show (Saturday, 13:46)
8 – 60k – United States Grand Prix: Qualifying Replay (Sunday, 14:45)
9 – 51k – Inside Track: A Weekend with Williams (Saturday, 19:45)
10 – 50k – F1 Legends (Saturday, 16:31)

As I noted during the USA weekend in the overnight reports, the general trend was that the ratings for USA across the board were marginally lower than Canada, a trend that is repeated in the official ratings. If you compare these official ratings to the Canada consolidated ratings, on average the race is 35,000 viewers lower, Qualifying is 9,000 viewers lower, Practice 3 is 65,000 viewers lower whilst Practice 1 was slightly higher than in Canada.

Sky Sports coverage of Brazilian Grand Prix peaks with 1.15 million viewers

Live coverage of this past Sunday’s Brazilian Grand Prix peaked with 1.15 million viewers, overnight figures show. The race, screened live on Sky Sports F1 and BBC One, peaked with 1.15 million, a 5.9 percent share, at 16:55. The programme average for Sky from 14:30 to 19:30 was 544,000 viewers, a 2.94 percent share.

The combined peak came in at 7.53 million viewers, a 34.0 percent share, at 17:45. The 15-minute breakdown for Sky Sports F1 was as follows:

14:30 – 125k (1.04%)
14:45 – 189k (1.49%)
15:00 – 280k (2.03%)
15:15 – 366k (2.57%)
15:30 – 444k (2.98%)
15:45 – 576k (3.64%)
16:00 – 1.02m (5.88%)
16:15 – 997k (5.61%)
16:30 – 930k (5.04%)
16:45 – 1.10m (5.79%)
17:00 – 1.01m (5.04%)
17:15 – 1.01m (4.77%)
17:30 – 946k (4.40%)
17:45 – 784k (3.59%)
18:00 – 439k (2.00%)
18:15 – 251k (1.12%)
18:30 – 134k (0.58%)
18:45 – 109k (0.47%)
19:00 – 91k (0.38%)
19:15 – 96k (0.39%)

As noted several times, unlike the BBC audience which increases throughout as seen here, the Sky audience is largely stable throughout.

The combined breakdown is therefore as follows:

15:00 – 2.77m (20.0%)
15:15 – 3.47m (24.4%)
15:30 – 4.13m (27.8%)
15:45 – 4.81m (30.5%)
16:00 – 6.52m (37.7%)
16:15 – 6.74m (37.9%)
16:30 – 6.74m (36.6%)
16:45 – 7.19m (37.7%)
17:00 – 7.11m (35.5%)
17:15 – 7.44m (35.3%)
17:30 – 7.52m (35.0%)
17:45 – 7.00m (32.0%)
18:00 – 5.70m (25.9%)

The ‘Senna’ film, which preceded the Sky programme averaged 43k (0.40%) from 12:30.

Sky Sports F1 unveil Christmas schedule

The Sky Sports F1 schedule for Christmas has been unveiled. The schedule for the three main days is as follows:

Sky Sports F1
Christmas Eve
18:00 – F1 2012: A Season to Remember (simulcast on Sky Sports 1)
20:00 – Singapore Grand Prix Replay

Christmas Day
10:00 – The F1 Show: Season Review
11:00 – Britain’s Next F1 Star (1/6)
11:30 – Britain’s Next F1 Star (2/6)
12:00 – F1 2012: A Season to Remember
14:00 – Britain’s Next F1 Star (3/6)
14:30 – Britain’s Next F1 Star (4/6)
15:00 – F1 2012: A Season to Remember
17:00 – Britain’s Next F1 Star (5/6)
17:30 – Britain’s Next F1 Star (6/6)
18:00 – F1 2012: Season in Stills
19:00 – F1 2012: A Season to Remember
21:00 – Inside Track: A Weekend with Marussia
21:30 – Britain’s Next F1 Star
22:00 – F1 2012: A Season to Remember

Boxing Day
10:00 to 19:00 – repeats
19:00 – Red Bull Season Review
19:30 – Ferrari Season Review
20:00 – Japanese Grand Prix Replay

The only new original content over Christmas is F1 2012: A Season to Remember which premières on Christmas Eve at 18:00. As of writing, no time or date has been announced for BBC’s season review, but I shall update the blog (or publish a new blog) when I see the details.

The F1 Show: Season Review is what was first shown on Friday 30th November, whilst Britain’s Next F1 Star began in late September.

The race replays are the full length Sky Sports programme including build-up and post-race reaction, and will be aired on the channel from Saturday 15th December through to Sunday 30th December.

Update – I wrote the above on Tuesday, with the blog scheduled for publication today. I notice Sky F1 Insider on Twitter says that there will be “review shows on every team”. I assume that will be twelve shows with clips of every teams’ season, either 15, 30 or 60 minutes long. I’ll update this blog (or publish a new blog) when I see confirmed details.

Update on 8th December – Schedules amended slightly.

Sky confirm races to remain advert-free in 2013

Sky have confirmed that all races next year on their Sky Sports F1 channel will remain advert-free. This post on their Help Forum by a Sky employee notes that “as per this season the actual races will be advert free”.

So it appears that things will remain the same with regards Sky’s advert policy concerning Formula 1. The saying ‘plans are always subject to change’ come into mind, especially considering it is a forum post, but given that it is from a Sky employee, you can take the post as somewhat official. In any case, it seems that Sky are planning to continue with the no advert approach during the races in 2013, which is a sensible move in my opinion.

Interestingly, though, one question raised by the original user, that being whether Sky Sports F1 will be part of the HD subscription for 2013, was not answered. No answer would suggest to me that the HD part is ‘under review’. In 2012, the channel was available for those with either the Sports package or the HD package, time will tell whether it will instead be exclusively for the Sports package from 2013.